UK's Top 5 iOS Fashion Games Performance in Q1 2021

In the first quarter of 2021, the UK's fashion game enthusiasts were active on their iOS devices, with several games showing noteworthy trends in downloads and user engagement, as reported by Sensor Tower.

Project Makeover by Magic Tavern, Inc. saw its revenue peak at nearly $230K in mid-January before a gradual decline to $163K by the end of March. Downloads hit a high of 150K in the first week of January, but there was a downward trend, ending at around 54K. The game's weekly active users (WAUs) experienced a rise from about 193K to a peak of 269K in late March.

Meanwhile, Covet Fashion: Dress Up Game from Crowdstar LLC had its revenue fluctuate, with a notable spike to $37K in mid-February. Downloads started at around 3K and showed a decrease throughout the quarter, finishing at under 1K. The WAUs for Covet Fashion also decreased from 31K to about 23K by the end of the quarter.

MovieStarPlanet, developed by MovieStarPlanet, had a more stable revenue trend with a slight increase to $15K in the final week of March. Downloads began at 4K, with a minor decrease to 2.5K by the close of the quarter. The game's WAUs saw a gradual decline from 18K to 15K.

For Super Stylist Fashion Makeover by CRAZY STYLE LTD, the revenue exhibited some volatility, with an overall downward trend, ending at $5K. The game's downloads started strong at 15K but dropped to 4.8K. The WAUs decreased from 117K to 86K over the quarter.

Lastly, Eye Art: Perfect Makeup Artist showed a mixed revenue trend with a closing figure of $3.4K. Downloads saw an initial decrease, followed by an upswing to 15K in early March, and then ended the quarter at 9.7K. The WAUs peaked at 17K in early March before settling at around 13K.

For more detailed insights and in-depth analysis, readers can explore the data further on Sensor Tower.